Digital Product Designer
Rodrigo Rangel
I have a degree in Graphic Design and a postgraduate degree in User Experience Design.
I have over 16 years of experience in the market and have worked for major companies in the technology and financial sectors in the country.
I am a designer in constant evolution, passionate about what I do, with multidisciplinary skills that complement my knowledge when it comes to acting and interacting with other teams. Throughout my career, I have specialized in design for digital products and focused my studies on user experience and user interface design for web and mobile environments.
UX
UI
Visual Design
A/B Test
Atomic Design
User Interviews
Personas
Prototyping
Usability Heuristics
Product Benchmark
User Journey Mapping
KPI's
Design Systems
Design Pattern
Curiosities
What is your personality like?
I am introspective, focused, highly observant, and possess a critical sense.
What do you bring to the companies you work for?
I contribute by providing technical expertise and extensive experience. I am highly enthusiastic when given autonomy and am very self-motivated. I pay attention to details that few people notice or even perceive.
What is your personal values?
I am always seeking personal growth and balance. Within the corporate environment, I try to get closer to well-intentioned people and distance myself from toxic people and environments
What you do to have fun?
I love design, culture in general, and I am an enthusiast of aviation.
My favorites artists are Green Day, Muse and Zedd.
I'm also a fan of Cyberpunk, Suspense and Investigation themes. My favorite series are Altered Carbon and Dexter.
Whats your personal brand means?
Its a symbol o resilience, represents the importante and duality of choices. Your form its a llusion to an angel with your wings, formed by the union of the initials RR. Rod Rangel is only a simplification of my entire name.
So you think you're super cool and competent?
Definitely not, but I often hear that from people who are bothered by my progress.
I just pursue my goals, be respectful and you'll have everything with me.
Favorite deliverables
Design Systems and Standards
Design Systems and Standards unify guidelines, components, and principles to ensure consistency, efficiency, and scalability in digital design, enhancing user experience and fostering collaboration.
User Interface and Userflows
User Interface focuses on the visual and interactive elements of a product, ensuring usability and aesthetic appeal. User Flows map the steps users take to achieve their goals within the interface, emphasizing clarity and efficiency. Together, they create cohesive, functional, and engaging digital experiences.
Prototypes and Micro-interactions
Prototypes simulate product functionality for testing and refining user flows, while micro-interactions add subtle animations that guide users and enhance engagement. Together, they ensure intuitive and polished user experiences.
Usability Tests and Heuristic Analysis
Usability Tests involve observing real users to identify issues and improve design, while Heuristic Analysis evaluates a product against usability principles to spot design flaws. Together, they ensure a more intuitive and user-friendly experience.